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Keratin 101: Does My Hair Need It?

What do you think when you hear the word ‘keratin’? Actually, what is keratin? And what are the benefits for our hair? Let’s discuss it here!

First things first, what you need to know is that keratin is the main protein which makes up your hair, skin, and nails. Keratin helps to protect both the inside and outside structure of our hair strands, keeping them healthy, strong, and smooth. 

Although hair can produce keratin naturally on its own, unfortunately, keratin can also be reduced or even depleted. When the keratin in your hair is depleted, this will cause hair to easily break, dry up, and become damaged.

So, you're now probably wondering what causes this decrease of keratin in your hair and how can you restore it?


Well, keratin loss happens when hair is frequently exposed to heat from styling tools or the UV rays from the hot sun. Constant bleaching, exposure to chemicals and/or to sea water is also risking an extreme loss of keratin in hair. Obviously, if you straighten or blow dry your hair almost everyday and don’t use any heat protectant on your hair, this will cause it to become seriously damaged!


Keratin treatment itself is currently quite popular and can be done in salons or even in the comfort of your own home. Keratin treatment in salons are also known as a Brazilian Keratin Treatment. The treatment starts by giving keratin medicine to hair, and ends with the use of a flat iron to give the impression of shiny, smooth hair.

There are many pros and cons about this treatment. Some people think that this kind of treatment is temporary, because after 6 months, hair will go back to being its dry, frizzy, and damaged self. There are also those who say that this treatment is not worth the try, as it takes a significant amount of time and is not exactly wallet-friendly. If you’ve been considering a keratin treatment, it might be worth it to weigh up the pros and cons first.


Luckily, keratin treatment is not needed to be done exclusively at the salon, and can be done just as well at home. In fact, compared to the salon treatment, the at home treatment is way more practical and safe.

To prevent dull and/or dry hair caused by the use of hot styling tools, you can use one capsule of Ellips Hair Vitamin Pro Keratin Complex before blowdrying, straightening, or curling your hair. The Pro Keratin Complex found in this hair vitamin is able to restore the protein needed by your hair, all the way from the roots, through to the shaft.

As a result, your hair becomes healthier, more manageable, and smoother throughout the day. For weekly treatment, use Ellips Hair Mask Pro Keratin Complex once a week so your hair will not get easily tangled or frizzy. Just 1 minute after washing your hair with shampoo, and your hair is ready to be on-point!


Keep your hair healthy with the Ellips Pro-Keratin Complex range, which dramatically makes your hair smoother, shinier, and of course, absolutely gorgeous! 😘

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